The Peter Schmidt Group is adding a prestigious name to its client roster: Deutsche Telekom has selected the agency to lead its branding and design efforts moving forward. “Deutsche Telekom […]
Autor: Firma Peter Schmidt Group
Trend paper “Brands on shelf: how to win in 2025” provides guidance for food and beverage brands
To succeed in the supermarket, food and beverage brands must follow three simple principles: they need to be distinct, clear, and concise. However, when a brand becomes successful, it is […]
Peter Schmidt Group to host second AI webinar at the PAGE Academy
EU AI Act, anti-deepfake laws, copyright law, GDPR, personal rights, UWG – designers and companies still lack the right overview of which laws and regulations can be violated if they […]
Bechtle presents a new visual identity created by Peter Schmidt Group
Bechtle AG is Germany’s largest IT system house and is a well-established player in the digital industry with more than 15,000 employees, a turnover of 6.4 billion euros, and more […]
New offerings, new design: Peter Schmidt Group positions itself with the slogan “Amplified Imagination”
The branding and design agency Peter Schmidt Group is repositioning itself and self-confidently portraying its new approach in its visual identity. That’s the logical response to an environment that is […]
Peter Schmidt Group and Mehler Systems are awarded at the ADC
The corporate design relaunch of Mehler Systems takes bronze in the category "Brand Identity/Brand Design" at the ADC 2024, the most important creative award in Germany. The project was realized […]
iF DESIGN Ranking: Peter Schmidt Group is in the Top 10 of global branding agencies
Since 1954, the International Forum Design has been honoring outstanding design work in a variety of disciplines with its iF DESIGN Award. Its 70-year history makes this one of the […]
Peter Schmidt Group at the OMR Festival: Fast Forward Rebranding for E.ON
Energy supply? For a long time, the topic was about as exciting as signing an insurance contract was for most people. But those days are gone. The transition to renewable […]
Four iF DESIGN Awards for Peter Schmidt Group projects
With Delta Cafés, the Peter Schmidt Group modernized Portugal’s number one love brand – and at the same time preserved its character: “This redesign is shaping the future of the […]
Design Trends 2024: What will be important for brands this year
You don’t have to be too much of a prophet to realize: The climate of uncertainty that characterized 2023 will also be with us in 2024. The wars in the […]