Slamp leaves Dubai in AWE

The capital will see examples of Slamp’s pieces, tailor-made for Dubai’s futuristic buildings and skyline. Slamp’s heightened aesthetics meld with technology in original yet immediately functional products, effortlessly presented in clusters developed for varying spaces. The brand chose to literally move outside of a “box” that allows for a maximum number of products displayed, instead leaning towards an inviting, organic area featuring five selected collections: Marc Sadler’s Tulip, Miguel Arruda’s Nuvem, Lorenza Bozzoli’s La Lollo, Slamp Creative Department’s Hugo, and Zaha Hadid’s Aria.

Slamp’s has avoided presenting their pieces based on technical capacity, seeing as these details are practically flawless. As Creative Director Luca Mazza proudly notes, they have opted for enhanced sensitivity towards lighting design, while leaning towards aspects of haute couture and fashion in general.

Slamp’s technological approach revolves around decades-long research dedicated to avant-garde materials that allow for unique creative freedom. Extremely large installations can be handcrafted in hours without the use of specific machinery, and without compromising the quality of each piece. Slamp’s almost weightless technopolymers move beyond the limits of crystal or glass, molding into flexible, reflective sculptures to fit any taste.

Slamp brings far more to the table with behance projects and products. Creative Director Mazza observes that the brand’s technological flexibility allows them to create personalized solutions for every client request, something that was unimaginable in the past; clients can view a catalogue of renderings to pique their imaginations, leading to the creation of customized installations that leave onlookers in awe. Traditional techniques simply cannot compete with the possibilities generated by the company’s approach to limitless design.

This particular concept is the essence of Slamp’s DNA: light takes center stage, ignoring the norm in favor of creative freedom. Hanging an 800 kg. chandelier is often impossible, but creating an 80 kg. luminous landscape becomes simple.

Slamp offers designers and architects top service that combines smart organization, concrete vision, and the same aesthetic guidance that dominates the company. Their presence in Frankfurt was only further proof that they’re here for the long run, with unique, innovative products set apart from any other. Guaranteed success, all to discover during Dubai’s Downtown Design festival.